Using TweetBeep, as you would expect, is fairly simple. Sign up for an account with TweetBeep, and then add alerts, by hour or by day, register your e-mail address, and you will get notified by e-mail when your search terms come up.
Adding a new alert for #bwe (Blog World Expo)
My active TweetBeep alert list
You might be wondering why you would use TweetBeep instead of Twitter Search (formerly Summize), but relying on TweetBeep takes the manual intervention out of it. Instead of searching yourself, the alerts are automatically delivered. And for an enterprise corporate setting, e-mail is easily understood.
TweetBeep delivers results via e-mail
While TweetBeep isn't new, having launched back in May with Orli Yakuel on Go2Web20, there's no doubt this tool is being under-utilized, relative to other alert tools. So if you want to keep track of what's being said about you or your company in the Twitterverse, set up an account and get started. It just might be a tool you can use to get your boss to understand how the microblogging community is thinking about your product in real time.